About Lee Banks/ CEO 

Fitness Coach in Jacksonville, Florida

Fitness Coach and Expert | Behavior Change Specialist | Nutrition & Weight Loss Specialist

Lee Banks - Certified Personal Trainer and Health Coach at Lee Banks Fitness Enterprises LLC

A Bit About Lee

Lee is a experienced NASM Certified Personal Trainer, Health Coach, and Behavior Change specialist with 20 years in the fitness industry as an accomplished  Professional bodybuilder, Online fitness coach, and former Fitness Director. As a husband, father, and entrepreneur Lee understand the difficulties of maintaining a healthy and active lifestyle. Therefore, he is committed to helping others establish the habits and disciplines needed to lead a healthy and fit lifestyle.


Lee Banks - Certified Personal Trainer and Health Coach at Lee Banks Fitness Enterprises LLC

Lafayette Banks

Lafayette Banks studied Wellness Coaching at Mayo Clinic College of Medicine and Science. To earn the National Board-Certified Health & Wellness Coach (NBC-HWC) credential she passed a robust board certification exam offered by the National Board for Health & Wellness Coaching (NBHWC) in collaboration with the National Board of Medical Examiners (NBME). The esteemed NBC-HWC credential represents the elevation of training, education, and assessment standards for the profession. “Health & Wellness Coaches partner with clients seeking to enhance their well-being through self-directed, lasting changes, aligned with their values.”

Lafayette firmly believes that everything you want in life is on the other side of a mindset shift and perception change. When you shift your mindset from short-term outcomes to long-term outcomes and creating lasting change throughout your entire life, you will finally accomplish your goals and live A WELL LIFE.

Oliver Wendell Holmes Sr. said that “a mind, once stretched by a new idea, never regains its original dimensions.” The heart of good coaching is the mind-stretching part. It’s a creative process whereby your coach helps you experience an insight, a “lightbulb” moment. It could be a shift in perspective or a new discovery. Over time these small shifts add up to a whole new mindset, and you outgrow your old one.


Jack Cambe - Jacksonville Personal Trainer at Lee Banks Fitness Enterprises LLC

Jack Cambe/ Manager

Jack Cambe has been a personal trainer for five plus years and has worked with a diverse range of clientele from young athletes to the elder population. Jack is a graduate of the University of North Florida with a degree in Community Health, a minor in Health Education, and obtained his CPT through the American College of Sports Medicine (ACSM). Jack is originally from Long Island, New York and now residing in Jacksonville, Florida since 2001. He has a passion for powerlifting, strength training, bodybuilding, functional movement, client education, and helping others become their best self. Jack also competes in the USA Powerlifting (USAPL) drug-tested federation and has been competing for two plus years.


Rodolfo Alvarado

Rodolfo Alvarado/ Fitness Specialist

Rudy "The Glute Architect" Alvarado became a full time personal trainer in 2019. He obtained his CPT through the American Council on Exercise (ACE). His other certifications include "Behavior Change in Exercise," "Exercise & Stress  Management," "Hypervolt/Theragun Movement Enhancement", and CPR/AED. Rudy takes pride in helping women of all fitness levels achieve their ideal figure. Although he is "The Glute Architect" and specializes in building booties; he has  helped over 150+ individuals of both genders, various ages, and all levels of fitness achieve their fitness goals. Rudy is originally from Costa Rica. He has lived in Boston, Tampa, now residing in Jacksonville. He loves food (all types of food), traveling, and entrepreneurship.

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